Your chance to enter into the booming live music industry

Viberate is a crowdsourced live music ecosystem and a blockchain-based marketplace where we're matching musicians with event organizers. We're listing profiles of over 120 thousand musicians, from superstars to garage bands. We'd like to send our thank you to everybody who trusted in us and contributed to our crowdsale!

Read the whitepaper

Supported by

EUROPEAN COMMISSION

Music Moves Europe Initiative

CHARLIE SHREM

Blockchain Expert,
Co-Founder @ Bitcoin Foundation

REPUBLIC OF SLOVENIA

Ministry of Economic
Development and Technology

PETER M. MORICZ

Blockchain Business Development Expert

ABC ACCELERATION
BUSINESS CITY

Startup Accelerator

COLLIN LAHAY

Blockchain Expert,
Founder @ Gambit

JURE LESKOVEC, PHD

Professor @ Stanford University,
Chief Scientist @ Pinterest

OUR VISION

Our vision is to revolutionize the way musicians are presented and booked as well as to open the world of live music to anyone who wants to participate in it by decentralizing discovery and booking processes with the use of the blockchain technology.

FOUR ELEMENTS OF VIBERATE

that will finally digitalize and decentralize the live music industry

The biggest curated live music database in the world

The foundations of our extensive musician database go all the way back to our pilot project Topdeejays.com, a simple ranking service for DJs. We started off as a directory of no more than a couple of thousand DJs, but soon grown into a massive database of over 50.000 musicians.

Over the years, we've expanded to all music genres and upgraded our database to 120.000 musicians, 40.000 music venues and 60.000 events. Soon we'll be adding profiles of booking agencies and event organizers.

Each entity profile is furnished with all available social media links and analytical insights. To provide for the analytical part of our content, we analyze over 200 billion data points per year and turn them into easy-to-understand KPIs.

The biggest curated live music database in the world

A decentralized community-based service, fueled by the Vibe token

Viberate has always been a community-based service. After we opened our initial database to public, it was the users who manually entered and curated the majority of musician profiles. There was no awards system in place at that time, it was solely the desire to participate in the project that was driving them.

Although Viberate has grown a lot since then, we never forgot about the importance of the community input, which is why our database is still open for curation. Our users can create or edit our entities' profiles and thus constantly improve Viberate's quality and reach.

To give back to the community, we developed an awards protocol, where users earn Vibe tokens (Vibes) for their successful contributions to our service. The Vibe represents the atomic unit of our crowdsourced concept and the service’s growth and health depend on it. In the future, we aim for the Vibe to become a go-to digital currency for the music industry as a whole. Besides using the tokens on the Viberate platform, there will also be an array of smart contracts connected with music industry where Vibes will be used as a core digital currency.

A decentralized community-based service, fueled by the Vibe token

The entire music ecosystem in one place

Viberate is the first service to cover all aspects of the live music industry. Our entity database covers musicians, booking agencies, music venues, event organizers and events, and our user groups stretch from musicians and other music professionals, all the way to fans and media.

Our entities can utilize their profiles to easily expose themselves either to general public or to a targeted audience. Profiles are also equipped with contact information that enables users to engage among themselves and thus pursue different business opportunities.

Our entities' profiles are continuously curated by us and our community, which keeps them relevant and up-to-date. But Viberate is much more than just a directory. Our entities are chart-ranked based on their popularity, which combined with the use of filters such as country or genre, makes the discovery process easy and efficient.

The entire music ecosystem in one place

The first ever blockchain-based live music marketplace

With the database and communication channels in place, our platform enables the implementation of a live music marketplace.

On a B2B level, event organizers will be able to book musicians directly through our service, just like we book accommodation on Airbnb. They will pick them up from the crowd using our social media metrics and after the gig is over, the event organizer will review the musician and vice versa. In the booking process, we'll utilize blockchain technology to negotiate terms (smart contracts) and transfer payment (escrow).

On a B2C level we will offer event organizers a chance to sell tickets through Viberate on a decentralized system (via DApp) without intermediaries. On top of that, we'll give fans a chance to sell already purchased tickets on a secondary market.

The first ever blockchain-based live music marketplace

Our market is huge and diverse...

$250B

MUSIC INDUSTRY

is worth hundreds of
billions of dollars

50M

EVENTS

take place globally
each year

60M

TICKETS

are sold yearly in the US alone,
80% of which are sold online

80%

MUSICIANS

are being booked without intermediaries,
with their fees exceeding $35B per year

There are:

  • hundreds of millions of bookings carried out each year

  • tens of millions of musicians who are struggling to make themselves visible and get more gigs

  • millions of event organizers that are constantly looking for the acts that will sell out their events

  • tens of thousands of booking agents that are always on the lookout for the next superstar

  • billions of music fans around the globe that want to keep up with the latest music trends

... and it enables the integration of several different business models

Commission on musician bookings

Commission on musician bookings

Today, 20% of musicians are being represented by booking agents that usually get a 10-20% commission on each booking. The other 80% are being booked without intermediaries, with no one taking commission on that. By enabling the opportunity to book every musician in the world, regardless of genre, country and popularity, Viberate will act as a de facto booking agency for all musicians with a profile on Viberate.

The commission-based system is proven and well accepted by the stakeholders, so we intend to keep it, but due to positive sides of using an automated blockchain-based platform, and thus having lower overhead costs, we can afford to charge the commissions on the lower end of the range.

Subscription and use of tokens

Subscription and use of tokens

Next to musician bookings, Viberate also enables several other interaction possibilities. The interactions that are not a subject of commissions will be available for purchase in the form of subscription packages or in exchange for previously earned Vibe tokens.

Advertising

Advertising

We'll provide musicians with an option to expose their profiles in different charts. Exposures will be bought with ETH or Vibe tokens, and using smart contracts, where terms such as the duration and price will be defined. Once paid, the smart contract will trigger the exposure of the artist’s profile on the agreed position and for the agreed period of time. The price will be set automatically, based on current demand for the respective position.

Ticketing

Ticketing

Listing hundreds of thousands of events on profiles of performing artists, Viberate has the unique opportunity to tap into this multi-billion market. Paper tickets are giving way to electronic ones and we want to go a step further and implement a blockchain-based ticketing service, where we will charge a commission on every ticket sold through our system.

3rd party integrations

3rd party integrations

Viberate's analytical content provides insightful information for several different outlets, such as music media, streaming services, larger booking agencies and other services that could benefit from extensive music analytics. We will charge a monthly cost per integrated profile or a monthly lump sum to use the whole database.

ROADMAP

What started as an idea in an analogue world, is now becoming a reality in a digital one. But although we have years of work behind us, there is still a long road with clear objectives ahead.

Testing the market - Topdeejays.com

MARCH 2013

We tested the market with a simple DJ ranking service named Topdeejays.com.

With the help of our users, we've rapidly grown from a directory of a couple of thousands DJs to a massive database of more than 50.000 musicians.

Going all in - Viberate

APRIL 2015

After the success of Topdeejays.com, we decided to actively pursue the idea of digitalizing the live music industry.

We expanded the team, opened a designated Viberate office and developed a detailed project plan. To enable project monetization, we started planning the implementation of different business models.

First round of funding - $560.000

APRIL 2016

In April 2016, we received our first round of funding from several domestic investors.

Viberate 1.0 launch - Analytical content

OCTOBER 2016

We launched the first version of our service on the biggest electronic music conference in the world - the Amsterdam Dance Event.

The service, that contained detailed analytical content for over 50.000 musicians, was subscription based.

Second round of funding - $440.000

FEBRUARY 2017

In February 2017, we received our second round of funding from an angel investor.

Welcoming the team of blockchain experts

APRIL 2017

To help us integrate the blockchain technology into our service, we hired a team of experts with rich domain knowledge and years of experience in the field of cryptocurrencies and blockchain technology.

Viberate 2.0 launch - expanding to all music genres

JUNE 2017

With version 2.0 we expanded to all music genres. We now have a database of over 120.000 musician profiles, containing all relevant information, including relevant analytical content, latest media feed and booking information.

Token crowdsale campaign launch

JULY 2017

To prepare our service for the crowdsale, we launched the campain, including the publication of a designated website with all the relevant info for the potential contributors.

Launch of the Venue and Event profiles

AUGUST 2017

Pursuing our vision to join the entire live music ecosystem in one place, we upgraded our entity database with the profiles of 40.000 music venues and 60.000 events.

All our profiles are furnished with relevant and up-to-date information, that makes the discovery and decision-making process simple, fast and efficient.

Token crowdsale

SEPTEMBER 2017

As a first step in implementing the blockchain technology into our service and to assure the next round of financing, we'll be launching a Viberate Crowdsale in September 2017.

Launch of the Booking Agency profiles

Q4 2017

To alleviate the promotion of musicians, represented by booking agencies, we'll be launching designated booking agency profiles, featuring rosters of represented musicians.

Launch of Event Organizer profiles

Q1 2018

Additionally, we'll be launching event organizer profiles, that will enable the event organizers to showcase their work, promote their events and directly engage with other entities.

Integration of the ticket sales platform

Q3 2018

By Q3 2018, we'll have affiliate deals in place with all major ticket vendors, to provide our users with the option to purchase event tickets directly off the site.

In later stages, we're planning to develop our own internal ticket sales system.

Business and booking platform launch

Q4 2018

We'll upgrade our communication system with comprehensive business and booking tools, that will enable our entities to take full advantage of a simple digitalized process of booking musicians and pursuing other business opportunities.

Extended blockchain features integration

Q1 2019

We'll gradually introduce advanced blockchain features, such as smart contracts and DAOs, that will be used in different stages of the musician booking process.

Only then we'll achieve our mission to fully digitalize and decentralize the live music industry.

Global marketing, PR and sales campaign

Q4 2018 & Q1 2019

With the aim of spreading the awareness about our service, we'll be performing different marketing, PR and sales activities on a global scale.
We'll commission marketing experts to help us maximize the effectiveness of our endeavours.

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